With startup True&Co, big data meets bra shopping

30 May

Reblogged from GigaOM:

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Technology has helped bring about a retail shift that now means I can buy my consumer goods without ever leaving my house, my husband's shaving gear without ever thinking about it and now, thanks to True&Co, my bras without ever having a lady in a department store wrap a tape measure around my chest. I love the Internet.

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